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"She looked at the plastic wrap label which said that it was forbidden to open it before the product was bought. It was some kind of a "trophy" now. It WAS in fact ripped out, just the label itself and some pieces of the wrap it was glued to. The thing is, the product WAS bought before this happened. What made it a "trophy" then? - It just seemed conceptual, you know... There was no single mention of the product itself. There was just this thing, which seemed so similar to how it usually is in real life... - Something that would be thrown away as rubbish anyway. - But alive in a way, as it was made a new lovely and conceptual brand instead. - Social Marketplace. - BE*longing."