Lili Jiang
Group Creative Director
Cheil Worldwide
Hong Kong


‘Which city do you prefer more? Shanghai or Hong Kong?’
To me, this is the hardest question in the world.

One is my beloved hometown, in which I spent the largest portion of my childhood and started my career in advertising. One is the place I lived for long time and where I created my own family.Without any one of them, I could never be the person who I am today.

I was born and grew up in Shanghai. After my 5 years career as a mandarin copywriter with DDB Shanghai, I moved to Hong Kong and worked with Leo Burnett for FMCG brand Rejoice and feminine brand Whisper and some local accounts such as Nin Jiom, Hang Seng Bank, Harmony House etc. In late 2015, I joined Cheil Hong Kong and was in charge of both multinational & local blue chip clients i.e. Samsung, Samsonite, American Tourister, Califonia Almond, 1O1O, MTR and many more.
During my advertising career, luckily my work has been recognised by all the major global , regional and local creative award shows, including: Cannes Lions, D&AD, One show, London International Awards, CLIO, New York Festivals, Spikes Asia, ADFEST, Ad Stars, Kam Fan and LongXi Awards.

Most notably, my JBL noise cancelling campaigns were instrumental in making Cheil Hong Kong the #1 hottest Hong Kong agency by Campaign magazine, also winning Agency Of The Year' at Spikes Asia 2017 and 'Regional Agency Of The Year' at both London International Awards 2017 and New York Festivals 2018.Meanwhile, I achieved the #4 most awarded creative in Hong Kong.

I has also been invited as jury member at several international and local advertising award shows, including D&AD Awards, the One Show, New York Festival, Spikes Asia, ADC awards, Citra Pariwara awards and Kam Fan Student’s Award and MTR Advertising Awards.


Account Login


Registration Form

11 + 12 =

By entering the code you see in the box, you help us programs from using our services. This ensusres better performance of our services for you.
Agree, I have read and accepted the terms of use and agree to be bound by all of its terms.

By clicking 'I Agree' you agree and consent to One Eyeland Terms of Use and Privacy Policy, and receive required notices from One Eyeland electronically.


Forgot Password

Mail Send Successfully

We have sent you a link to reset your password.

If you do not receive your Password within 5 minutes, please check your spam folder.

If its not in the spam folder please email us at and include your email address that you used to retrieve your password.

Email Activation

Your email has been activated successfully.

Member Registration

An E-mail from has been sent to you. In future you can login using that credentials.

EnglishChinese (Simplified)FrenchGermanItalianJapanesePortugueseRussianSpanish